Bollywood Idealist Aamir’s Satyamevjayte to create history in world television

Bollywood megastar Aamir Khan’s television production Satyameva Jayate (Truth Alone Prevails) is going to be telecast across India from May 6, 2012. With this hugely promoted project Aamir Khan is set to create history in Indian Television on three major counts.

First, Aamir Khan, the perfectionist-idealist among the three famous Khans of Hindi Cinema, is going to make his debut on the small screen. This mega show marks the first ever television serial to have the superstar as the performer-anchor-producer.

Second, Satyameva Jayate will be first Indian television show to be telecast simultaneously by a private entertainment television channel and Doordarshan—the national broadcaster. This concept of simulcast emerged out of Aamir Khan’s insistence on getting the largest possible audience. With its countrywide terrestrial network Doordarshan has a formidable presence including the vast rural belt. The simulcast is not even restricted to Star Plus—the private channel and Doordarshan as a few other television channels too are joining in due to the serial’s dubbing in several Indian languages including the four major South Indian ones.

Third, this project has launched reportedly the most expensive ever promotional campaign for any Indian television show in history. All possible advertising avenues including the movie houses of India have been tapped and booked for the promo. Its high-value theme song is being shown across 300 movie houses of India just after the compulsory screening of the national anthem. With the huge star around big sponsors had already lapped up the project eagerly.

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In the first lot 16 episodes of Satyameva Jayate will be telecast shooting for which had been done extensively across the whole of India. Each episode will be of one and half hours duration. Aamir Khan had reportedly asked for the Sunday morning slot as this chunk is regarded as the ‘family prime time’ and Doordarshan has a history of achieving unprecedented rating points in this slot for the telecast of the greatest Indian epicsRamayana and Mahabharata—about three decades back. Sunday, 6th of May, 2012, 11am is the date the Indian audiences have with their most favorite movie star in the comfort of their homes.

Aamir Khan has great expectations from the larger Indian audiences for his first ever television show and also trepidations. He has succeeded in not revealing the content of the serial and has kept everyone guessing. Reports say that the content has a lot to do with the common man and the common problems faced in this country. Like the idealist that he is, Aamir Khan could never shy away from the common man with whom he would want to identify himself, always. The small screen is definitely the ideal place to do so.

Interestingly, in 2011 Aamir Khan’s offbeat Delhi Belly did surprise and horrify quite a few in the conservative chunk of the Indian population, but the movie got wide critical acclaim.

The perfectionist understands the pulse of India only too well! (courtesy:  Chinmay Chakravarty  & Technorati)

 

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67 thoughts on “Bollywood Idealist Aamir’s Satyamevjayte to create history in world television

  1. hi,Amir sir you are doing good job for our society & also for our nation.This programm touch our heart & teach a lesson at every sunday.After this I have no words to explain more about your programm. I salute you for making this programm which leave a message for every & each INDIANS.

    • Aamir bhai,
      Muje pata tha ki ye sab jo aap kar rahe ho, höna he tha.
      Aap ye sab aaj nai karte to kal karte.
      Par karte zarur.
      Esa mera viswash h.
      Satyamevjayte

  2. First of all I am a big fan of Aamir Khan. The theme of serial is superb I salute Aamir Khan & he is always think different then others. I saw 1st episode of serial it was very good.keep it up sir ji …..ap jo kar rahe hai sayad ye kaam hamari govt ko karna chahie

  3. Amir I have seen this program on 13.5.12. And I thought that you r only hero who is perfect human. U deserv to call a real hero. Humari kamjri yeh hai ki hum sochte ye kam koi kare. Govt. kare hum shayad kuch nahi karna chahte. keval apne yeh prove kar diya hai ki shrurat apne se hi karni chahiye. Mai is jajbe ko naman karti hun.

  4. Dear aamir khan ,I am a very proud Indian and a mother of two children ,always wanted to work with and for old people suffering abuse and feeling unwanted in our society for many reasons and I am sure you can address it and make our youth aware of that and may be do something to tell our elders what are steps they can take to make their last years happy and loving and what is available for them to achieve happiness or may be your voice can make it happen ,we all are very happy about yr voice ,some one has the guts to do this and we are all with you on this for making a better world better India

  5. Dear Aamir, I am proud of you that you started such a program which can bring awareness in the society. I live in Australia and I watch Satyamevjayte on every Monday at 9pm. I watched last night program which was on child abuse and I’m very shocked that in India there is no law against child abuse. You are doing very good job keep it up brother. My support, best wishes and prayers are with you.

  6. dear amir
    when i saw your first programme.i wrote you about the main cause of doing so.the main cause is dowry.you brought thistopic this time i hope this will bring the change.in short i want you to tell that in 1947 i was in 2nd class of primary school .i got book about the bad system of dowry in bangal & read about the suicide of girls whose parents cant pay the dowry.
    i decided at that age that i will not take any thing from my in-law. the time came of my marriage only 13 people were in brat.& i went empty handed..i bought one saree which my wife need at the time of doly.no dowry was involved..my son got married
    a few years back in states.only nine people were in the marrige.girl came to my son,s resident with his fathe & one friend..from our side
    me ,my wife & son.one photografer & one judge to perform the ceremony. the food was prepared by my wife & did party in our son,s home.
    this is what we need & if every body think yhis way the world will change in no time.every girl should decide that they will not pay any dowry.get education & get the power to stand her own feet
    dear amir you are doing the thing which is needed very badly
    at this stage.i am happy that you are very bold on this stand.

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  10. I LIKE SATYAMEVJAYTE. I AM ALSO HANDICAPPED PERSON AGE49. WHEN I AM 2 & HALF YEAR OLD I JUMPED FROM 25FT TO DOWNFLOOR. MY LEFT SIDE OF THE BODY IS WEAK.
    HEAD RIGHT SIDE 27 STECHES. B.COM HOLDER, UNIVERCITY
    CHESS PLAYER,52 TIME VOLANTARY BLOOD DONATE,
    NOW I AM ADMINISTRATIVE PARTNER IN THE ADHESIVE TAPE FACTORY SINCE 1987. MEMBER OF SOLAPUR FILM SOCIATY,
    LIFE MEMBER OF INDIAN RED CROSS SOCIETY, PATANJALY YOG PEETH TRUST,HARIDWAR. BR.SOLAPUR DIST.MAHAMANTRI. SINCE-2007. YOG TEACHER ALSO.
    HUM KABHI KISI BAAT SE NURVOUS NAHI HOTE.ALWAYS FRESH & FINE. B POSITIVE IS MY BLOOD GROUP. NOTHING
    IS IMPOSSIBLE IN OUR LIFE,EVERYTHING IS POSSIBLE BUT
    THINK POSITIVELY. I HAVE 02 SONS. ONE AT MANCHESTER
    ENGLAD NAME IS VIJAY, HE IS NOW FINAL YR FOR DIGITAL
    FILM MAKING & VISSUAL EFFECTS OF ANIMATION DEGREE
    COURSE. 2. VINAY IS STUDING III RD YEAR COMPUTER SCIENCE AT TSEC,BANDRA,MUMBAI. I AM HAPPY BECAUSE
    YOGA, MEDITATION KEEP ME ALWAYS FIT N FINE.
    RAGHUNANDAN BHUTADA-09326196028. bhutadarp@yahoo.co.in

  11. Hi AAmir we have watched your all show the satayamev jayte and really we liked and you did good and exelent work we are your bigest fan we are watching only your movie we d’nt watch other actors and this is from all my family from Sandeigo ca and sanjose and Santa clara California We are 50 people suporting u
    From Harry and Sumi

  12. jay hind dear amir khan but still there is long way to go . i think that there is lacking something in ur progm. i want u take the subject like difference or so much gap between income of a commom man and a personwho is earning 40000 a month jisme shyad 4 ya 5 parivar kha pi sakte he . centrilization of money or , in equal disribution of resources vo koi b ho sakte he micro level pe ya macro level pe eg. ek minister ke gar pe 16 gas cylinder he or ek common men ke gar par ek cylinder to kya kerosine b nai. ek insaan ka gar itna bada he ke us gar me pura foot ball ground bane or common man ke liye ek jopadi ya ek jamin ka tukada nai jise aajadi ke 50 sal hote b ab uska gar ab ek spna ban gaya . ese kai sare mudde he jo agar kam kiya jaye to me ek nai bhart ko dekh sakti hu thanks

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